Multitasking

By: Jeff Davidson
Posted: 09/26/2013

Multitasking is promoted as an efficient way to meet the complex demands of managing and accomplish more in the same amount of time. Have you ever attempted to work on a project while at the same time cruising the web or talking on the phone?

You don’t accomplish much, and time mysteriously disappears. And what’s worse is you often you feel as if you haven’t done your best.


In both your personal and professional life, attempting to do many things simultaneously can actually have the opposite effect; it makes your work less efficient and contributes to stress, and, maddeningly, it leads to more multitasking.


A human being is not a computer. Computers can multitask with ease. An operating system is capable of running any number of programs without sacrificing accuracy or peace of mind; you are not. And though there are some low-level tasks you can handle at the same time—eating while watching television, for example—when doing client work, multitasking is a an idea whose time should never have come.


It’s all too easy to fall into a familiar trap: “So much is expected of me, I have to double and triple my activities.” Nevertheless, if you attempt to multitask at home or at the workplace you’re likely mess up something in your day or week. So how are you supposed to fit in all of your daily tasks without getting so stressed out or frustrated that you cannot finish any of them? The answer is: less is more.


Multitasking is Costly


Research shows that multitasking seldom enables people to accomplish more, if you take the long view. Human Perception and Performance, conducted by researchers, found that the effects of multitasking can actually be counterproductive.


The primary cost of multitasking is, ironically, the very thing that workers are often desperate to save—time.

“People in a work setting, who are banging away on word processors at the same time they have to answer phones and talk to their co-workers or bosses—they’re doing switches all the time”.

This inability to concentrate for even ten or twenty minutes at a time may be costing a company as much as 20 to 40 percent of its income. The researchers refer to this as “time cost.”

Work Smarter


When an airline flight is canceled and people rush to the reservation desk and scramble to catch the next plane or some other connection, does the gate agent attempt to take on five or ten people at a time? No. He or she looks at the computer and handles a particular customer’s rerouting, looking up only sparingly. The attendant is not fazed by a 20-person line because it is clearly only possible to move through it one customer at a time.
If you can continually hone and refine your powers of concentration you’ll do a better job and have more time at the end of the day. Both your productivity and your peace of mind will improve.

Attempting to multitask may offer some temporary psychological benefits. In the short run, it can help reduce anxiety as the practitioner erroneously believes he is saving time. In the long run, it contributes to greater anxiety: one comes to believe that there are no options for making it through the day without “doubling up” on activities.

If you notice yourself falling into behavior patterns that resemble computerized multitasking, try these solutions:
When you are writing or reading, do not stay near the Internet, Instant Messenger, or any other computerized distractions.

Take a few minutes once during the morning and once in the  afternoon.


Don’t eat at your desk. Get away so you can recharge your battery.


Wisely invest in equipment or technology that provides a significant return.

Seriously consider any item that saves at least two hours a week of your time.

Focus on the big picture of what you are trying to accomplish.

This will allow new solutions to emerge and activities that seem urgent to be viewed from a broader perspective.

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